- According to the faculty experts, the #1 hospitality trend for 2014 is the demand for international knowledge. Global travel to the U.S. will continue to see strong growth according to The U.S. Department of Commerce which projects an annual growth rate of 3.7-4.2% which will equal roughly 84.6 million visitors. This shows a need for hospitality providers to have more international knowledge and to train their staff’s accordingly.
- Digital Rankings and Referrals mean business. User generated online ratings means more to the hospitality industry then it ever has before. Digital review sites like Yelp, and TripAdvisor are viewed as extremely important by consumers. The power of what’s posted on the web and digital word of mouth can severely impact businesses revenue for better or for worse.
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Source: Matt Zajechowski (blog.hftp.org)